Cory Rosenberg - Managing Director
As a creative visionary and storyteller, Cory Rosenberg has been dedicated to helping companies and individuals alike bring life and value to their corporate and personal brands. With over three decades of experience, Cory has become a recognized expert in branding, licensing, production and new product development, and has ushered hundreds of projects from concept through to profitability. In addition to concentrating on developing his own portfolio of intellectual properties, Cory is a sought after creative and business/brand growth development consultant.
As a fine arts and advertising major from The School of Visual Arts, Cory entered Madison Avenue with a mission to make a difference. His “can do” attitude resonated through the halls of every establishment he worked at, and influenced change in all of them. Cory was recruited by some of the world’s largest agencies including Needham Harper Steers (now DDB Needham), Deutsch, DMB&B and Young & Rubicam, where his work for clients such as American Home Products, MetLife, P&G, US Postal Service, and many more, was not only heralded for its creativity, but was consistently effective in driving sales.
In 1992, guided by his entrepreneurial spirit, Cory opted to resign from his position at Young & Rubicam to start Rogar Entertainment, Inc., one of the first 360º creative think tanks. With a focus in music, entertainment, and consumer products, Rogar developed and brokered many successful marketing and promotional deals for top brands such as Coca Cola, Colavita, Cunard, Darden, Pepsico, NFL, Visa and many more.
In the mid-nineties, Cory helped develop launch campaigns for music artists including Arrested Development, Jesus Jones, Jon Secada, The Proclaimers, Vanilla Ice, and Wilson Phillips, all of which rose to the top of the charts. He later went on to conquer the toy industry, developing successful toy brands for Hasbro, Toys R’ Us and others, including the popular Newborn Baby Surprise and Pretty Love Lashes dolls.